Corporate Match 2.0
is a world-first social giving initiative aimed at increasing corporate giving to the not-for-profit sector. Partnering with The Fred Hollows Foundation, other not-for-profits, philanthropists, and the corporate community, Corporate Match 2.0 aims to amplify donations by matching new or increased corporate giving, dollar-for-dollar.
The Corporate Match 2.0 founding supporter is Vivienne Court Trading (“VivCourt”). VivCourt is run by CEO and philanthropist Rob Keldoulis. It was established “to make money to make change” by supporting worthy causes and donates up to 100% of its net profit, generating millions of dollars in donations in recent years. Mr Keldoulis said, “We want to see our dollars to not-for-profits amplified, and this project can turn each $1 from us into $2 to $3. The corporate community has the resource, influence and reach, even during these tough times, to have a huge impact. A little by a lot is the key.”