Michael Amendolia’s favourite photos of sight restored

World Sight Day returns once again, and this year, The Fred Hollows Foundation Hong Kong is honoured to collaborate with beloved illustrator SoWingHong (Cheap Century) and his iconic character TaiMaSing to launch a meaningful charity donation campaign. The public is invited to act in support of global blindness prevention and eye health awareness.

From now until October 31, 2025, every dollar you donate will be matched dollar-for-dollar by our corporate partners—doubling your impact instantly. Your generosity will bring hope to more people, restoring their sight and allowing them to see the world once more.

DOUBLE YOUR DONATION, DOUBLE THE IMPACT

• One-off donation of HK$150 or more: Matched 1:1 by corporate partners. Your HK$150 becomes HK$300 for sight-saving work.
• Monthly donation of HK$150: Matched 1:6 by corporate partners. Your monthly HK$150 becomes HK$900, instantly multiplying your impact sixfold!

Matching funds available up to HK$700,000 or until October 31. Act now to double your impact! 

LIMITED EDITION GIFTS FOR DONORS

To thank supporters, The Fred Hollows Foundation and TaiMaSing have co-created two exclusive limited-edition gifts, designed by SoWingHong himself:

• One-off donors will receive the TaiMaSing Eye Chart Lens Cloth — perfect for polishing glasses or phone screens, featuring a playful eye chart design that reminds you to care for your own vision while helping others.
  
• Monthly donors will receive the TaiMaSing UV Keychain — featuring colour-changing “glasses” that react to UV intensity. The stronger the sunlight, the darker the tint—serving as a helpful reminder to wear sunglasses or seek shade to protect your eyes.
  

Gifts are available in limited quantities while supplies last.

JOIN HANDS TO RESTORE SIGHT

The Fred Hollows Foundation sincerely thanks Financial Planning Services Ltd. and CLP Power Hong Kong Ltd. for their generous support in advancing global blindness prevention. Every donation helps restore sight and transform lives.

Donate now: https://www.hollows.org/en-HK/campaigns/2025/World-Sight-Day-2025/

Let’s join hands to double our impact and bring the gift of sight to even more people!

MEDIA ENQUIRIES

For more information, interview arrangements or high-resolution images, please contact:

The Fred Hollows Foundation (Hong Kong) – Communications Team

Summi Ip

Phone: +852 9679 3166 / +852 3614 6242

Email: [email protected]