
Double your Impact!
Every Donation Counts!
The Fred Hollows Foundation is delighted have Michelle Loo, a renowned celebrity in Hong Kong, to be our World Sight Day Ambassadors for a consecutive 3 years to raise awareness of eliminating avoidable blindness.
This year, Michelle becomes a painter, an office lady, a chef, a housewife, and an ophthalmologist, resonating with the campaign theme "Every Effort Counts." Different industries are encouraged to support The Fred Hollows Foundation on this World Sight Day.
World Sight Day matching gift campaign is even more special this year as not only your one-off donations will be matched dollar for dollar, but your monthly donations will also be matched. If you donate HKD150 monthly, our corporate sponsors will match the first 6 times of your gift, which means The Foundation will receive an additional of HKD900 for the sight restoring work across 25 countries.
*Total matching gift amount is HKD 700,000.
See How Michelle Supports World Sight Day (Traditional Chinese Version Only)

"Possibly the most meaningful glasses cloth in the world!" TaiMaSing said.
The Fred Hollows Foundation is excited to partner with local illustrator, SoWingHong and his character “TAIMASING” for World Sight Day 2024. “TAIMASING” personifies different professions to support The Foundation’s sight restoring work, and together with Freddy Bear, shares 20-20-20 eye care tip.
Donate today and until 31 October 2024, to double the impact of your donation and receive limited-editions of “TAIMASING” lens cloths.
Make a one-off donation of HKD150 or above to receive a 20-20-20 rule lens cloth featuring “TAIMASING” and Freddy Bear
Become a monthly donor to receive a set of two “TAIMASING” lens cloths
Lens cloths are limited and available while supplies last.
Note: The size of lens cloths is 15cm x 15cm.
Three Family Members Lost Their Sight – But Their Blindness Was Treatable
This family of six in Kenya was already struggling to get by, but when Eveline lost her sight, their situation became even more desperate. The entire household could only rely on her husband’s back-breaking work delivering water to survive—each day grew harder.
Eveline said: "Before going blind, I would fry and sell chips at the market to earn an income - but I had to stop."
Ruth has repeated her school level twice and remains in a class with children two to three years younger than her. “She relies on her older brother to write her homework – something that doesn’t please her,” father Boniface said. Vincent is also unable to fully enjoy the world around him.
Eveline worries about being able to maintain the house. “My house is also not very hygienic – this is happening because I have no eyes to see and do things on my own,” she said. Eveline’s wish was simple—like any mother, she only prayed for her children to have healthy vision, so they could be self-reliant and have a better future.
Thanks to the generosity of donors, all three of them have now regained their sight.
Your donation of HKD150 can help restore sight to up to a patient living in remote areas.
The operation was successful. “When I was writing it wasn’t clear and I couldn’t read books properly. Now I can study much better because my eye was operated on.
I’m so happy because I can see better," said Marlone. “I could see the pimples on my mum’s face,” the cheeky 10-year-old jokes. “That’s really the first thing I saw really clearly!”
