More Than Double, More Than Vision
World Sight Day encourages everyone to #LoveYourEyes and raise awareness of eye health and avoidable blindness. Around the world, 9 out of 10 cases of blindness are preventable or treatable.
The Fred Hollows Foundation is once again partnering with popular Cheap Century characters Tai Ma Sing and Run Grandma Run, alongside Freddy Bear, to extend kindness further and create more opportunities for people to regain their sight.
From now until 31 October, every dollar you donate will be matched dollar-for-dollar by our corporate partners. Matching funds are available up to HK$1,000,000 – bringing the gift of sight to more families affected by blindness.
Your generosity does more than restore sight — it helps restore:
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Independence
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Access to education
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Employment opportunities
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Hope for the future
Your support helps more people see the world again and pursue their dreams with confidence.
Magnify Kindness with TaiMaSing and Run Grandma Run
As a token of our appreciation for your support, from now until 31 October, your donation can also unlock a range of meaningful limited-edition gifts. Join us in extending the gift of sight and creating brighter futures together.
Magnify Your Impact With a 6x “Sight Saving Pack”**
Your first 6 months of monthly donations will be matched, multiplying your impact by 6 times!
Donate HK$150 monthly or more and receive a “Sight Saving Pack”, which includes a Mini Ema Charm — a Japanese-style votive plaque keychain, and a collection of eye-care themed iron-on patches*. There are two adorable Eye-Care Iron-on Patches inside the gift pack, allowing you to create your own personalized Ema Charm and share your wishes for a world where no one is blinded by avoidable blindness.
* Gifts are available while stocks last.
** Existing monthly donors who increase their monthly contribution by HK$80 or more during the campaign period are also eligible.
Please note:
- A complete mailing address must be provided at the time of donation to be eligible.
- This special reward is available only for donations made in an individual's name. Donations made by companies, organizations, or groups are not eligible.
Turn Your Kindness Into Immediate Impact
Your one-off donation will be matched, doubling your impact and your blessings!
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Donate HK$150 or above and receive a limited-edition The Fred Hollows Foundation × CHEAP CENTURY Lens Cloth, helping us wipe away darkness together.*
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Donate HK$500 or above and you will also receive the beloved Run Grandma Run’s Glasses Lens Cloth, for twice the joy and support.*
*Gifts are available while stocks last.
Please note:
- A complete mailing address must be provided at the time of donation to be eligible.
- This special reward is available only for donations made in an individual's name. Donations made by companies, organizations, or groups are not eligible.
Greatest Kindness, Endless Blessing
The highest one-off donor during the campaign period will receive:
The world's only autographed collector's edition of the Run Grandma Run’s Glasses Lens Cloth, personally signed by SoWingHong. A complete set of the Mini Ema Charm and Sight-Restoring Gift Pack.
Please note:
- A complete mailing address must be provided at the time of donation to be eligible.
- This special reward is available only for donations made in an individual's name. Donations made by companies, organizations, or groups are not eligible.
Take Action With TaiMaSing On World Sight Day And Transform More Lives.
A Journey of Possibilities: One Moment Makes a Lifetime Difference
One Eye Surgeon for Every Million People
For families in Rwanda’s Western Province, reaching the Kabgayi Eye Unit means travelling around 300 kilometers and spending several days at the hospital. For those living on low incomes, the cost of transport, time away from work, and uncertainty about treatment can make seeking eye care an overwhelming challenge. Affordable basic eye care remains out of reach for many, even when the solution is simple and effective.
Make A Gift of Sight
Without timely care, the consequences can be devastating:
- Their sight may never return, even though their condition is treatable.
- Their safety is at risk every day, as they struggle to judge distance or avoid hazards.
- Their futures narrow, as they fall behind in school, lose confidence, and their families sink deeper into a cycle of poverty.
This is the reality for children like Blaise – and it is preventable.
Thank You for Your Support!
World Sight Day 2026 Terms & Conditions
- This promotion is organised by The Fred Hollows Foundation (HK) Limited (“the Organiser”).
- The campaign runs from 12:00am on 14 September 2026 to 11:59pm on 31 October 2026 (Hong Kong Time).
- To be eligible, donors must complete a qualifying donation during the Campaign Period. Donations that are incomplete, unsuccessful, cancelled, reversed, refunded, charged back, disputed, or otherwise invalid will not qualify for any promotional gifts or rewards.
- Participants must be aged 18 or above, and all donations are made via the official campaign page and are subject to verification.
- All gifts are available in limited quantities and will be allocated on a first-come, first-served basis, while stocks last.
- Gift images are for reference only. Actual products may vary in colour, design, packaging, size, or other details.
- Gifts are provided as commemorative appreciation items and are non-transferable, non-exchangeable, non-refundable, and cannot be redeemed for cash.
- Monthly Donors: Eligible to receive a designated gift (Mini Ema keychain and Sight Saving Pack).
- One-off Donors: Eligible to receive a designated gift (e.g. lens cloth), subject to donation tier and availability.
- The donor who makes the highest eligible one-off donation during the Campaign Period will receive a special autographed collector's gift.
- Existing monthly donors who increase their monthly contribution by HK$80 or more during the campaign period are also eligible.
- If more than one donor makes the same highest one-off donation amount, the reward will be awarded to the donor whose donation was successfully completed first.
- The Organiser will contact the winner using the contact details provided with the donation. If the winner cannot be contacted, fails to respond within fourteen (14) days of the Organiser’s first attempt to make contact, fails identity verification, or declines the prize, the Organiser reserves the right to award the prize to the next eligible donor.
- This special reward is available only to donations made under an individual's name. Corporate, organisational, and group donations are not eligible.
- Gifts will be delivered to the mailing address provided by the donor.
- Donors are responsible for ensuring that their name, contact number, email address, and mailing address are complete, accurate, and valid.
- The Organiser will arrange delivery based on the information provided by the donor.
- To the extent permitted by applicable law, the Organiser shall not be responsible for delays, loss, or damage arising during the mailing or delivery process.
- Personal data (including the donor's name, contact number, email address, and mailing address) collected in connection with this promotion will be used by the Organiser to administer the campaign, verify donations, and deliver gifts, and will be handled in accordance with the Organiser's Privacy Policy. Donors may contact the Organiser to access or correct their personal data.
- All donations are voluntary. Once a donation has been successfully processed, it is non-refundable unless otherwise required by law or approved by the Organiser.
- If a donor provides false information, engages in fraudulent conduct, abuses the campaign mechanism, or breaches these Terms & Conditions, the Organiser reserves the right to revoke the donor's eligibility for any gift or special reward.
- In the event of delays, loss of records, or verification issues caused by computer systems, networks, payment systems, communications services, technical failures, or other circumstances beyond the Organiser’s reasonable control, the Organiser’s final transaction records shall prevail.
- The Organiser reserves the right to amend, suspend, or cancel the campaign, to revise these Terms & Conditions, and to substitute any gift with an item of similar value, at any time. Any material changes will be announced on the campaign website.
- In the event of any discrepancy or inconsistency between the English and Chinese versions of these Terms & Conditions, the English version shall prevail.
- In case of any dispute, the Organiser reserves the right of the final decision. These Terms & Conditions are governed by the laws of the Hong Kong Special Administrative Region, and the parties submit to the exclusive jurisdiction of the Hong Kong courts.
